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The Power of Marginal Gains

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Have you heard of Marginal Gains?

If not, you’re not alone, but this is a “heads up” – it’s on its way.  It’s a method developed in the field of sport that is fast finding it’s way into the world of business.  And, not a minute too soon.

As a business leader, you are familiar with the concept of marginal cost, exponential growth and compound interest.  Marginal Gains are not that different.  It’s a method for reaching and sustaining high performance levels through constantly and consistently making small, incremental improvements.  Does that make sense to you?

Marginal Gains – the Origin

By 2003, the British Cycle team had, over the previous 100 years, achieved just one Olympic Gold Medal, and had not achieved a single Tour de France win.  It was time for change.  Enter Dave Brailsford who believed that, if you broke down everything that goes into cycle racing — and improved it by just 1% — you were looking at a step-change increase when you added those improvements together.

Did it work?  Long story short – between the years 2004 to 2017, British Cycling achieved:

  • 17 Olympic Records
  • 7 World Records, and
  • 6 Tour de France wins.

How can that be?  How can a team go from abysmal performance over a 100-year period, to extraordinary record-breaking performance in just 13 years?

The answer is – through using the principle of Marginal Gains!

We are specialists at analysing and using your data to find ways that you can use Marginal Gains to create your high-performance organisation.

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